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Finding essential products at the right price – or even ensuring availability – became a very big challenge, predominantly because distribution has multiple layers of process, and these layers are not digitised or connected.

— Deepankar Rustagi

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More quotes by Deepankar Rustagi

Every transaction in the FMCG value chain has two sides: the movement of goods and the movement of funds.

Taking the product from the manufacturer to the retailer is a tough task and there are various threads in the mix.

The challenge in the market is that FMCG distribution is really fragmented.

We’re expanding now not just to grow, but to optimize.

Better occupancy in warehousing, smarter logistics routes, and deeper category penetration will all improve margins.

All Deepankar Rustagi quotes →

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Quote text and notes from Wikiquote: Deepankar Rustagi (page history), available under CC BY-SA 4.0. Source quality and labels are our own summary of what Wikiquote records.