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Quotes from Propaganda — Edward Bernays

1891–1995 Austria

← All quotes by Edward Bernays

6 quotes

Propaganda is the executive arm of the invisible government.

Propaganda (1928)

If we understand the mechanism and motives of the group mind, is it now possible to control and regiment the masses according to our will without their knowing it?

Propaganda (1928)

Propaganda is of no use to the politician unless he has something to say which the public, consciously or unconsciously, wants to hear.

Propaganda (1928)

The conscious and intelligent manipulation of the organized habits and opinions of the masses is an important element in democratic society. Those who manipulate this unseen mechanism of society constitute an invisible government which is the true ruling power of our country.

Propaganda (1928)

In theory, everybody buys the best and cheapest commodities offered to him on the market. In practice, if every one went around pricing, and chemically testing before purchasing, the dozens of soaps or fabrics or brands of bread which are for sale, economic life would become hopelessly jammed.

Propaganda (1928)

No serious sociologist any longer believes that the voice of the people expresses any divine or specially wise and lofty idea. The voice of the people expresses the mind of the people, and that mind is made up for it by the group leaders in whom it believes and by those persons who understand the manipulation of public opinion. It is composed of inherited prejudices and symbols and clichés and verbal formulas supplied to them by the leaders.

Propaganda (1928)

Attribution

Quotes and notes from Wikiquote: Edward Bernays (page history), available under CC BY-SA 4.0.