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All economic activity is by definition "high risk." And defending yesterday--that is, not innovating--is far more risky than making tomorrow.

— Peter Drucker Innovations and Entrepreneurship (1985)

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More quotes by Peter Drucker

The basic definition of the business and of its purpose and mission have to be translated into objectives.

MANAGEMENT: Tasks, Responsibilities, Practices (1973)

There is only one valid definition of a business purpose: to create a customer.

The Practice of Management (1954)

The purpose of an organization is to enable common men to do uncommon things.

MANAGEMENT: Tasks, Responsibilities, Practices (1973)

The only thing we know about the future is that it is going to be different.

MANAGEMENT: Tasks, Responsibilities, Practices (1973)

We have only one alternative: either to build a functioning industrial society or see freedom itself disappear in anarchy and tyranny.

The Future of Industrial Man (1942)

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Quote text and notes from Wikiquote: Peter Drucker (page history), available under CC BY-SA 4.0. Source quality and labels are our own summary of what Wikiquote records.