Surely no one will consider us lacking in reverence if we say that every one of the "principles of modern salesmanship" on which business men so much pride themselves, are brilliantly exemplified in Jesus' talk and work.

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Quote text and notes from Wikiquote: Bruce Fairchild Barton (page history), available under CC BY-SA 4.0. Source quality and labels are our own summary of what Wikiquote records.