Business leaders, of course, had long been working to "merchandise" themselves through the appropriation of religion. In organizations such as Spiritual Mobilization, the prayer breakfast groups, and the Freedoms Foundation, they had linked capitalism and Christianity and, at the same time, likened the welfare state to godless paganism. After decades of work, these businessmen believed their efforts had finally paid off with the election of Dwight Eisenhower.

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Quote text and notes from Wikiquote: Kevin M. Kruse (page history), available under CC BY-SA 4.0. Source quality and labels are our own summary of what Wikiquote records.