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Emerson is more specific and gives twelve principles, as follows

— Herbert N. Casson Ads and Sales (1911)

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Notes from Wikiquote

(2) Common Sense | (3) Competent Counsel | (4) Discipline | (5) Fair Deal | (6) Records | (7) Planning | (8) Standards | (9) Standard Conditions | (10) Standard Operations | (11) Written Instructions | (12) Rewards | These principles, like the notes of a piano, may be used in many various combinations. | p. 8-9

More quotes by Herbert N. Casson

If money is all that a man makes, then he will be poor — poor in happiness, poor in all that makes life worth living.

Herbert N. Casson cited in: Forbes magazine (1950)

There is more power in the open hand than in the clenched fist.

Herbert N. Casson cited in: The International Chemical Worker Vol. 13-15 (1953)

The men who succeed are the efficient few. They are the few who have the ambition and will power to develop themselves.

Herbert N. Casson cited in: Supervisory Management. Vol. 1 (1955)

There is no fate that plans men's lives. Whatever comes to us, good or bad, is usually the result of our own action or lack of action.

Herbert N. Casson cited in: Forbes magazine (1950)

It is not size that counts in business. Some companies with $500,000 capital net more profits than other companies with $5 million. Size is a handicap unless efficiency goes with it.

Herbert N. Casson cited in: Alfred Armand Montapert (1964)

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Attribution

Quote text and notes from Wikiquote: Herbert N. Casson (page history), available under CC BY-SA 4.0. Source quality and labels are our own summary of what Wikiquote records.