Expect the best. Prepare for the worst. Capitalize on what comes.
Quotes from Trigger Events – How To Find Your Next Customer — Zig Ziglar
Attribution
Quotes and notes from Wikiquote: Zig Ziglar (page history), available under CC BY-SA 4.0.
Quotes and notes from Wikiquote: Zig Ziglar (page history), available under CC BY-SA 4.0.