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Quotes from Street-Smart Advertising: How to Win the Battle of the Buzz — Leo Burnett

1891–1971 United States

← All quotes by Leo Burnett

1 quote

A good basic selling idea, involvement and relevancy, of course, are as important as ever, but in the advertising din of today, unless you make yourself noticed and believed, you ain't got nothin'.

Street-Smart Advertising: How to Win the Battle of the Buzz (2006)

Attribution

Quotes and notes from Wikiquote: Leo Burnett (page history), available under CC BY-SA 4.0.