The hot radio medium used in cool or nonliterate cultures has a violent effect, quite unlike its effect, say in England or America, where radio is felt as entertainment. (p. 30)

— Marshall McLuhan Understanding Media (1964)

More quotes by Marshall McLuhan

Laws of Media: The New Science (with Eric McLuhan) (1988)

Laws of Media: The New Science (with Eric McLuhan) (1988)

Laws of Media: The New Science (with Eric McLuhan) (1988)

The Gutenberg Galaxy (1962)

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