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I believe one should design for the advantage of the largest mass of people, first and always. That takes care of ideologies and sociologies.

— Raymond Loewy William Marling (1998)

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Source and credibility

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Source: Raymond Loewy, cited in: William Marling (1998) The American Roman Noir: Hammett, Cain, and Chandler. p. 279
Work: William Marling, 1998
Source quality: Secondhand citation Quoted from another book or article rather than from the original.

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Is it responsible to camouflage one of America's most remarkable machines as a piece of gaudy merchandise? Form, which should be the clean- cut expression of mechanical excellence has become sensuous and organic.

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Industrial design keeps the customer happy, his client in the black and the designer busy.

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A lot of people are open to new things, as long as they look like the old ones.

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This book is the story of a young man who came to America to make a living, and simply happened to do so in a profession which he helped to create.

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Attribution

Quote text and notes from Wikiquote: Raymond Loewy (page history), available under CC BY-SA 4.0. Source quality and labels are our own summary of what Wikiquote records.