It is dangerous for a national candidate to say things that people might remember.

From “Ten Commandments for New Hill Members,” in The Washington Post (4 January 1981), as cited in The Official Rules: 5,427 Laws, Principles and Axioms to Help You Cope With Crises, Deadlines, Bad Luck, Rude Behavior, Red Tape and Attacks by Inanimate Objects, Paul Dickson, Courier Corporation (2013), p. 223