Source, in full

Attributed to Cyrus the Great, in Strategic Management : A New View of Policy and Planning, by Charles W. Hofer (1979), p. 163. Hofer does not cite any particular source, but this quote is frequently cited in literature written by and for American businessmen.

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Attribution

Quote text and notes from Wikiquote: Cyrus the Great (page history), available under CC BY-SA 4.0. Source quality and labels are our own summary of what Wikiquote records.