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One thing I learned was that all solutions have to be tailored towards the pain points of the target audience.

— Kennedy Ekezie

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More quotes by Kennedy Ekezie

African businesses operate informally and this lack of structure allows businesses to lose millions of dollars every year.

"95% of small businesses in Nigeria (our primary market) die in the first 5 years - building generational businesses is not the norm in our part of the world.

A big lesson we learned while building Kippa was definitely to not scale your team too early. You need to have very few people who are very hard working and can take on multiple roles and multiple hats.

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Attribution

Quote text and notes from Wikiquote: Kennedy Ekezie (page history), available under CC BY-SA 4.0. Source quality and labels are our own summary of what Wikiquote records.