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Certainty has become a consumer product. It is marketed the world over–by insurance companies, investment advisers, election campaigns, and the medical industry.

— Gerd Gigerenzer Reckoning with Risk (2003)

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More quotes by Gerd Gigerenzer

One is forced to assume that ordinary people have the computational capabilities and statistical software of econometricians.

Gerd Gigerenzer and Reinhard Selten (2001)

Risk-savvy citizens are indispensable pillars of a society that is ready for positive liberty.

Risk Savvy: How to Make Good Decisions (2014)

Models of bounded rationality describe how a judgement or decision is reached (that is, the heuristic processes or proximal mechanisms) rather than merely the outcome of the decision, and they describe the class of environments in which these heuristics will succeed or fail.

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Quote text and notes from Wikiquote: Gerd Gigerenzer (page history), available under CC BY-SA 4.0. Source quality and labels are our own summary of what Wikiquote records.