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I thought fashion was missing this. It wasn’t about plus-size or regular size, instead I thought there should be brands that are made for everybody. So that’s how Good American started

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More quotes by Emma Grede

When you come to LA as an English girl, you find a whole new world of hair and makeup. I’ve kind of embraced that.

Work life balance is fine for the owner to ignore who makes 20x my salary! Massive red flag

The idea for Good American came about because I thought there was a shift happening in popular culture.

You come in, you have set hours, but there's flexibility within your working life. It's not like 'Oh my goodness, such and such is not at their desk.' That's just not how we work anymore.

Here's the thing: Work-life balance is your problem, that's yours to figure out

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Attribution

Quote text and notes from Wikiquote: Emma Grede (page history), available under CC BY-SA 4.0. Source quality and labels are our own summary of what Wikiquote records.