Thinking and doing the opposite of what the majority is doing isn’t about being different for the sake of being different. There are lots of times when the well-trodden path is the right one to take. Your challenge is to know when it will be in your interest to do the opposite.

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Quote text and notes from Wikiquote: Nigel Cumberland (page history), available under CC BY-SA 4.0. Source quality and labels are our own summary of what Wikiquote records.