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It is one way of taking people right to the heart of what the business is about,"

— Val Gooding

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Business

More quotes by Val Gooding

If people find Bupa to be an uncompassionate machine, then our strategy has failed and we have wasted our marketing money."

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A business of high principle generates greater drive and effectiveness because people know that they can do the right thing decisively and with confidence.

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Attribution

Quote text and notes from Wikiquote: Val Gooding (page history), available under CC BY-SA 4.0. Source quality and labels are our own summary of what Wikiquote records.