You must be able to describe, to put in simple, effective words, who you are, what you stand for, why you are doing what you are doing. That means you must first be able to answer these questions for yourself, in your own mind, in your own heart.

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Quote text and notes from Wikiquote: Samuel V. Wilson (page history), available under CC BY-SA 4.0. Source quality and labels are our own summary of what Wikiquote records.