Without exception, the dominance and coherence of culture proved to be an essential quality of the excellent companies. In Search of Excellence (1982)
Creating in all employees the awareness that their best efforts are essential and that they will share in the rewards of the company's success. In Search of Excellence (1982)
Every excellent company we studied is clear on what it stands for, and takes the process of value shaping seriously. In fact, we wonder whether it is possible to be an excellent company without clarity on values and without having the right sorts of values. In Search of Excellence (1982)
Transforming leadership, [is defined as] leadership that builds on man's need for meaning, leadership that creates institutional purpose … he is the value-shaper, the exemplar, the maker of meanings … he is the true artist, the true pathfinder. In Search of Excellence (1982)