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Tendai Moyo Quotes
Tendai Moyo also known as Varaidzo Tendai Moyo, is the Zimbabwean-born co-founder and CEO of Ruka Hair, a direct to consumer hair extension brand for Afro-Caribbean women who prefer natural hair.
Random Tendai Moyo quote
6 quotes
"“We’re on a mission to treat outsiders as insiders.”
“With Ruka, I wanted to bring the joy back to Black women as they explore their hair, from the very start.”
“I was so young that instead of feelings of sadness the challenge of having my hair done professionally became normalised.”
"Customer service isn’t just about resolving issues. It’s about relationship. Trust. Sometimes the most powerful insights don’t come from a dashboard, they come from what someone tells you at their front door."
Our mission is to centre those textures, not just accommodate them. Realistic curl pattern matching is essential to self-expression, confidence, and cultural affirmation — it’s about creating hair that feels like you, not a compromise.’
Building trust with a community that’s been historically overlooked takes time, especially when you’re challenging legacy norms with better product standards, biotech innovation, and authentic representation.’
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