Skip to content

Joy Swift Quotes

born 1956 England

Joy Angela Swift (born 2 October 1956) is a businesswoman, writer and events organiser from Liverpool, who is best known as the inventor of the murder mystery weekend.

England
Businesswomen

Random Joy Swift quote

7 quotes

I had so much interest from around the world, which proves that the murder mystery weekend idea was new. No-one else had heard of them.

Then I thought how interesting it would be for the people staying there. A bit scary, but they wouldn’t be able to leave – they would have to give evidence.

We’d just done a gardening weekend. It went very well and we thought we needed to do more specialist themed weekends, because at that time in the 1980s, it wasn’t really a thing.

I was driving to work one morning and I heard about a shooting at The Plaza in New York. I thought about how awful it would be if someone was shot in our hotel.

Now, there’s so many interactive things like escape rooms – I was doing interactive 38 years before it became commonplace, so I think I was always an innovator.

But I discussed it with the chairman of the firm and told him I thought we would get a lot of publicity, and he said yes.

I was working in PR and marketing for a small chain of hotels in the North West producing brochures

Attribution

Quotes and notes from Wikiquote: Joy Swift (page history), available under CC BY-SA 4.0.